Guerrilla

Guerrilla PS3 Stunt Dublin [video]

The below video is for a PS3 stunt that took place in Dublin earlier this month. This is kind of reminiscent of several other campaigns, most notably the Aqua Teen Hunger Force campaign in Boston two years ago (which triggered a bomb scare and ended in two arrests). However, this PS3 stunt involved the placing of less threatening looking objects, this time eggs around Dublin in the hope to create enough curiosity in passers by to investigate further. Those who did were suitably rewarded.

Related posts:

1. Guerrilla Marketing: GLT Dublin
2. U2 in a Dublin Pub?
3. Spin 103.8 Flashmob Ireland [video]
4. 51 Cool Marketing Ideas [video]
5. Guerrilla, Ambient & Viral Movie Marketing Part 3: The Films of 2007

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